Guide Decisions with Mission and Vision
Part of The Congregational Handbook
Congregations that have a sense of shared purpose tend to thrive. Growth happens—not only in numbers—but also in the depth of membership commitment, and attraction of new members. Purpose has two dimensions: Mission and Vision.
- Mission: A concise statement of the congregation’s core purpose. What the congregation wants to be known for, or known as, within the wider world? What the congregation wants to mean to the community.
- Vision: A carefully defined picture of where the congregation wants to be in five or more years. It is the dream of what the congregation can become in alignment with their “vow with the Universe.”
These two guiding documents (accompanied by a congregational covenant) are a way that a congregation as a whole can give direction and authority to its leaders for maximum agility.
Design an Inclusive Process
There is no one perfect way to develop your mission or vision. Some congregations do it as part of a congregational retreat, while others do it as part of a single-day program or one that takes place over several weeks. Just make sure that it is accessible by giving plenty of advance notice and providing child care.
Tip: With any of these processes, save the final wording of the statements for one or two “congregational poets” to create using what came out of the process. Wordsmithing in a large group rarely produces good results.
You may wish to have an outside facilitator assist, but that is not necessary. Make sure that you allow adequate time for the process to unfold; rushing people through these important steps doesn’t contribute to a good process. If exercises take longer than you originally thought they would, stop and talk with the members about that fact. Then work out a way you can continue the process, either through having additional sessions or perhaps agreeing to allow a smaller group to complete the activity and bring the results back for the larger group’s input and feedback.
As with any generative, open process, you need the participants to respect the facilitation and engage with the process. You may wish to start with a covenant at the beginning to be able to address any attempts to derail the process.
The key to a good vision, mission, and covenant process is making it easy and fun for people to be involved.
Here are some general guidelines and sample processes. You can also contact your regional staff for assistance.
Sample Vision Processes
- World Café: An Exercise for Vision Discernment
- Guided Imagery for a Group
- Memories, Hopes, and Conversations: Appreciative Inquiry and Congregational Change by Mark Lau Branson
Sample Mission Processes
Use Mission and Vision as Leaders
The mission and vision captures the people’s sense of who they are and who they want to be as a religious community. It is the clearest articulation of why the people think the congregation should exist, and the results can help the congregation in all areas of its decision making:
- Where should we build our new building? The answer can be found in the congregation’s vision.
Where should we put our money? And why should we even bother to donate money to the congregation? The answer, you can say, is found in the mission—this is what we have said is most important, so therefore we should focus our money, time, and effort where we said we wanted them to go.
Here is an example:
Creating a Purpose-Based Budget
By Renee Ruchotzke
We often claim that budgets are moral documents, and that congregational budgets should reflect our values. But line item budgets that include “office supplies, utilities, salary” and other such descriptions don’t show how these line items serve the mission of the congregation. How might…
Resources for Using Mission and Vision Statements
Setting Annual Goals
Strategic Plans
- The End of Strategic Planning (article)
- Holy Conversations: Strategic Planning as a Spiritual Practice for Congregations by Gil Rendle, Alice Mann (2003)
- Doing the Math of Mission: Fruits, Faithfulness and Metrics by Gil Rendle (2014)
- Memories, Hopes and Conversations: Appreciative Inquiry and Congregational Change by Mark Lau Branson (2004)