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Ask for the Gift
Each congregation's resources for a Planned Giving program will be different; for instance a congregation of 500 members has different resources than does a congregation of fifty-five. Whatever your circumstances, the most important things to do are these:
- Identify at least ten people you can visit and ask for a planned gift this year.
- Identify several more people you will visit and ask for a planned gift next year.
- Encourage everyone to complete a legal Will and include a gift to our Unitarian Universalist (UU) future
You may want to create a brochure outlining the purposes of your endowment fund and highlighting ways to support it. Just remember, people give to people and to something they care about deeply. A brochure alone, no matter how well conceived, will not bring in gifts. You will. It is always good practice to make your own contribution before you ask someone else to give.
Whatever written materials, bulletin boards, web pages, emails or announcements during Sunday services you do create, don't forget to ask for the gift. If you ask, you will receive.