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Outreach for Your Congregation
Outreach for Your Congregation
Communication, Websites, Membership Growth & Outreach, Outreach & Marketing

Unitarian Universalist (UU) values help people live better lives and create a better world. In a rapidly changing society, we can't expect people to seek us out the way they used to. We need to get outside our walls, build connections, and make our faith as accessible as possible. The UUA's Outreach Team offers tips, tools and resources for connecting with potential UUs through social media, websites, community events, and focused communication.

Outreach Revolution Network

Join the network of UU's who are turning their ministry outward, doing outreach work in their congregations. Each month, you'll receive an email care package with our most recent original Growing Unitarian Universalist blog post, recommended blog posts with insights on outreach from other sources, and customizable social media graphics you can use to share the UU message, with your own congregation's name and community's needs in mind. Whether you do communications, social media, websites, membership, social justice, or marketing and promotion, whether you are a lay leader or professionals alike, find your place with others who see the power of reaching out.

Love Reaches Out Workshops

The Love Reaches Out workshops engage your congregation in discovering who you are, what you do, and why it matters. It helps you understand your "brand" in your community, and helps you identify opportunities and actions for building relationships and getting the word out. The three workshops can be led by members of your congregation, using the guides and slides we've developed, tested with congregations, and refined. 

Unitarian Universalist Brand Identity

The UU brand identity is a shared way to effectively communicate boldness, compassion, reverence, and relevance. Developed by the UUA in 2014, it offers a flexible approach to design, images and words. Congregations are invited to use these colors and graphics: visit our brand identity page to learn more. 

Websites and Social Media

Social Media

Some of Unitarian Universalism's most powerful outreach tools are websites, blogs, Facebook, Twitter, and other social media. Our Outreach Team is currently developing toolkits for UU congregations and groups. Learn more about the outreach toolkit currently under development.

Check out these Outreach Team #UUsGetSocial presentations on outreach, social media, and the web:

If you're looking to establish a congregational presence on social media, check out this helpful guidance to get started with social media.

Websites

Your website is the first thing most people see, so make it a great one! The UUA WordPress Theme for Congregations is like a template for building a site: it comes with a beautiful and functional design, organized for effective communication and ease of use. Further, it comes with sample text you can use to communicate the vibrancy of our faith and your congregation. Visit the WordPress Theme information page to learn more.

Check out this presentation on effective websites, offered by Sarah Gibb Millspaugh of the Outreach Team and Christopher Wulff, the developer of the WordPress Theme:

More Outreach Tools

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For more information contact outreach@uua.org.