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Assessment is great way to look at your
fresh eyes—examining those "small things" that we may take for
granted because we
are so used to them. This is a qualitative
tool using your
perceptions, (as an individual and as
a group in filling out the form) as
to how you
in each area of assessment.
quantitative tools that will help you understand what is happening at
your church. Knowing this and how it compares to other churches can
guidance on what kinds of activities, from the many choices
have the most positive impact. This is sometimes
described as "doing the right
things, rather than doing things right."
As in the car example above, you may
want to do a number of tests on
your automobile before you decide it needs
oil. Congregations that work
only on one aspect of the visitor and
member experience, such as
welcoming visitors, making that aspect better and
better, may be
missing some larger issues.
allow you to determine which parts of that experience,
and its process,
need the most work, so you can work on them first.
Quantitative tools can also
help you plan and assess your
growth targets. For example, a large church usually requires more visitors for the same net
membership gain as a
smaller church—because the large church will
typically need to replace more
members each year who move, die, or
otherwise leave the church. See the Guest
Calculator (Excel) (PDF) which will
give you an estimate of how many first time visitors you
average in a week to meet your future growth targets.
Please see the Membership Journey Diagnostic
Tools to learn more.
For more information contact growthresources @ uua.org.
This work is made possible by the generosity of individual donors and congregations.
Please consider making a donation today.
Last updated on Tuesday, May 17, 2011.
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