Growing Your Congregation: Marketing and Membership
General Assembly 2008 Event 2056
Speakers: Valerie Holton, Linda Laskowski
Program description: Marketing and membership are intertwining strategies for growth. In this workshop we’ll discuss effective marketing strategies and explore the path to membership—from inquiry to commitment. We’ll look at membership diagnostic tools to help your congregation decide where to focus your efforts for best results and we’ll share case studies.
Presentations
- Growing Your Congregation (PPT, 39 pages) (PDF) Marketing & Membership
- Congregations Count! (PPT, 40 pages) (PDF) How a UU [Unitarian Universalist] Membership Chair Stopped Trying to Doing Everything
- Purchase an Audio Recording of Event 2056
Resources
- Congregations Count: Evaluating Your Membership Process (including an audio orientation)
- Using the Membership Journey Diagnostic Tools to Make Decisions
- The Membership Journey (PDF, 53 pages)
This work is made possible by the generosity of individual donors and congregations. Please consider making a donation today.
Last updated on Wednesday, June 22, 2011.
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