The primary Logo Color selected for use with this logo is PMS #7455 / U Warm Blue (CMYK 80/73/0/0, RGB 77/89/171).
If the logo is to appear in color, we recommend that you use this color in the same ways that the former "UUA blue" was used. We have also selected a palette of secondary logo colors which work well with the logo and which can be used if you wish to present an alternate version of the Unitarian Universalist Association (UUA) identity. These colors are:
When the opportunity arises to design multi-color applications, a wide range of colors have been specified for use in selection. These palette colors can serve as a general visual guide for any kind of color selection. For print communications, we strongly recommend that any color selection be made from these PMS specifications.
For more information contact web @ uua.org.
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Last updated on Tuesday, March 29, 2011.
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